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Coles, Woolies rush to create media units in Google, Facebook attack

"Coles has joined arch-rival Woolworths and their global retail peers to create high-margin media units in the race to compete with Amazon, Google and Facebook’s lucrative advertising platforms."

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Hy-Vee, Citrus Partner to Elevate Grocer's Ecommerce Platform

Hy-Vee has partnered with Citrus Retail Media, a digital ad platform that helps monetize retailers' ecommerce and increase supplier product sales via sponsored search. Hy-Vee is the first U.S. retailer to work with Citrus.

Hy-Vee First U.S. Company To Partner With Citrus Platform

Hy-Vee is the first retailer in the U.S. to partner with the Citrus Retail Media Platform. Hy-Vee also is the first announced retailer partnership from the Citrus USA office.

Hy-Vee Becomes First U.S. Company to Partner with Citrus

Hy-Vee, Inc., a U.S. grocery chain with more than 265 retail stores across eight Midwestern states and $10 billion in annual sales, has become the first retailer in the U.S. to partner with the Citrus Retail Media Platform to better serve its suppliers and growing customer base.

Ocado Integrates Digital Ad Platform To Improve Shopper Discovery

Ocado will offer sponsored positioning on its site,  prioritizing place in search results to help lesser-known brands achieve visibility while also helping shoppers discover new items

Ocado Partners with Citrus Ad to Boost Revenues

Ocado, the world’s largest dedicated online grocery retailer with more than 675,000 active customers, has partnered with the Citrus digital advertising platform to better serve its suppliers and growing customer base in the UK.

Ocado chases online revenue boost with Citrus partnership

Online grocery specialist Ocado has formed a partnership with the Citrus digital ad platform, which provides online retailers with a sponsored product and ad platform.

Tech Data uses Citrus digital ad platform technology

IT distributor Tech Data announces that it has expanded its online sales platform InTouch with sponsored ads for product search results and targeted banner ads. This is achieved in collaboration with Citrus, a supplier of digital advertising platforms.

Tech Data Partners with Citrus to Add State-of-the-Art Digital Advertising System to InTouch Online Sales Platform

Distributor brings digital marketing advances from consumer-focused e-commerce platforms to business customers in the IT channel

Ocado Using New Digital Platform To Provide More Ad Opportunities For Suppliers

Ocado has revealed that it is partnering with the ‘Citrus’ digital advertising platform to better serve its suppliers and help grow its customer base.

Ocado Deploys New Digital Advertising Platform By Citrus

Ocado has gone live with a new digital advertising platform from Australian startup Citrus. The platform offers supplier-sponsored positioning on its e-commerce platform. Sponsored products appear first in relevant search results.

Ocado chases online revenue boost with Citrus partnership

Online grocery specialist Ocado has formed a partnership with the Citrus digital ad platform, which provides online retailers with a sponsored product and ad platform.

Ocado partners with Citrus Ad platform to boost online revenues and customer experience

Ocado, the world’s largest dedicated online grocery retailer with more than 675,000 active customers, has partnered with the Citrus digital advertising platform to better serve its suppliers and growing customer base in the UK.

Ocado offers 'prime position' in searches after trial

Ocado, Head of Grocery Merchandising and Product, Alice Mannion said the company had chosen Citrus because of the opportunities it presents for its smaller suppliers. “We aim to be the best place to launch new brands and are dedicated to helping our smaller suppliers grow. Citrus ticks all the boxes for us, it’s scalable, secure, easy to integrate and crucially delivers better optimised exposure for our smaller to medium sized brands”.

Ocado Deploys Citrus Ad Platform

Ocado has gone live with a new digital advertising platform from Australian startup Citrus.

The aim is to monetise shelf space for the online retailer. It has been testing campaigns with the platform using own label products and reports good returns. And it is now inviting suppliers to get onboard. 

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Tech Data adds digital marketing to InTouch sales platform

Tech Data has introduced sponsored product search and targeted banner advertising to its online sales platform InTouch, in partnership with Citrus.

 

The enhancements to InTouch will allow Tech Data to provide a more personalised user experience for customers across its European footprint and improved visibility of return on investment for vendors’ digital marketing activities, enabled by Citrus’s advanced data analytics and machine learning capability.

UK Grocery Giant Ocado partners with Citrus to launch Sponsored Products

Ocado, the world’s largest dedicated online grocery retailer with more than 675,000 active customers, has partnered with theCitrus digital advertising platform to better serve its suppliers and growing customer base in the UK.

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