Powering

Retail Media

For 36 Major Retailers in 22 Countries, Serving 28 Billion Ad Requests Annually 

CitrusAd streamlines media sales and Ad Serving for retailers of any size. Now that's refreshing!

Used by the Biggest Retailers across the world

We Love what we do.

and so do our customers

Native Sponsored Products

Sponsored products at the digital point of purchase will always be one of the most powerful tools for driving discoverability and sales of products.

Products are only promoted into locations they are already eligible for.

Results are personalised to each customer and advertisers can target specific customer groups.

Making the platform accessible to advertisers of any size.

Responsive Banner Ads

Banner advertising is a brilliant introducer to an advertiser's brand message and absolutely influences online and in store sales.

Linking products to banners results in relevant ads. Banners are no longer just about impressions or brand awareness, they are now here to help drive sales.

Give advertisers autonomy in running campaigns but not at the cost of your brand guidelines.

Capable of serving responsive banner ads that are both IAB & WCAG2.1 certified.

Real Time Reporting

The reporting dashboard gives you real time insights to important KPI’s.

Personalized Ads

Using first party (unidentifiable) sales data from the retailer, Citrus is able to deliver relevant and personalised content to the retailer's e-commerce server.

Returning only the essentials enables CitrusAd to rapidly return relevant personalised content.

Server to server integration ensures ads are served faster.

In The Media

Constantly Innovating with Features

We're constantly adding features to support our retailers to get the most out of CitrusAd.

For Retailers

Custom Floor Pricing

Set specific minimum pricing for your home, category and search pages.

Ensure that you effectively monetise your highest value website positions.

For Retailers

Private Label Ads

Retailers have the ability to setup ads of their own using the Citrus Wildcard function.

Use CitrusAd to advertise your own brand products.

Control precisely where your products are positioned on your website.

Position your products in prime position unless your minimum bid is met.

For Suppliers

Multi Wallet Support

Use wallets to manage your spend across internal departments and advertising countries.

Set up individual wallets for each department instead of setting up teams.

For Suppliers

Create Campaigns With Tags

Create product ad campaigns by defining product tags and a price range.

Select products based off of key attributes to create broad campaigns.

Easily select products based off of a specific price range.

Featured Advertisers

For All

An Easy to Use Platform

The Ad wizard takes you through every step of your ad creation in a simple to understand layout.

Self service and efficient campaign creation, be live within 48 hours.

Clarification for every step, in case you need a deeper explanation.

For Suppliers

Advanced Campaign Features

Create the right campaign for you with advanced features to support advertisers.

Increase your visibility in key sales periods for your brand and run targeted time blocked campaigns.

Flexibility on spending options that work best for your brands strategy.

Know where you should set campaign strategies in order to perform competitively.